If it were up to me, I would focus Blizzard’s efforts away from distracting people who are sort of sick of playing their game anyway and towards kindly reminding the general public that EA is actively working to destroy the video game industry. I know it wouldn’t work, but it’d be nice to try. It would at least be cathartic, but I guess that’s no way to run a company. Lucky for me, I don’t run a company: Do not support EA. Do not give EA your money. EA is, at every opportunity, undermining and discrediting the industry as well as killing great studios for no reason other than to acquire their intellectual properties (hey, did someone say destroying studios for no reason?).